Hotel market penetration index

Annie Johnson January 7, at See Data Reporting Guidelines for specific application. If all things are equal, a property's ARI is expected to be , compared to the aggregate group of hotels. Constant Currency - An exchange rate that eliminates the effects of exchange rate fluctuations STR uses exchange rates from January 31 of the current year. Property with a major focus on casino operations. Architect Company Type - A person or entity that is responsible for hotel project design, planning and, in many cases, construction supervision.

Reading the day by day RGI, when do you achieve the lowest score? More than a brand, STR is the name that unites our companies across the world. Log in again to chat! They can provide the following information:. It is also important to compare yourself to the right competitors! Location Segment - Property classification driven by physical location.

Potential projects that remain Unconfirmed at this time. Hotel in close proximity to an airport that primarily serves demand from airport traffic. Projects in early stages of development are less likely to be completed than projects in later stages. The typical length of stay average for guests is four to seven nights. Luxury and upper upscale Upscale and upper midscale Midscale and economy.